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Updates and a periodic redesign are
necessary to make your site and your company look more alive, more
high-tech, and in the know, increasing appeal to customers. Redesigning
or updating your web site will allow you to add new information
(and store it in a new, more dynamic way), showcase new products
and services, keep on top of trends in your industry and online.
Updates to your web site are a bit different than simple maintenance.
Updates are generally less frequent and usually involve the modification
of graphics, code, and content. Refocusing your marketing message
(based on feedback from visitors, for example) or adding fresh material
and products can spark new interest in current customers and bring
in new ones--revitalizing sales .
Is My Web Site in Need of this?
We can help you properly judge your current online marketing presence
by conducting an analysis of your existing website. After consulting
with you, we can update, expand or completely redesign your existing
website depending on the results of our consultation and analysis.
We'll, of course, keep those elements that you desire to retain
and change the others. Ask for a free quote and
free consultation today!
Another method to determine if you need a site update orredesign
is to do a little self-test:
1. Do you offer new or considerably improved products and/or services?
2. Have you majorly changed the way you conduct your business?
3. Do your customers ask for the same additional information over
and over again?
4. Do your visitors often leave your website without buying anything?
5. Have your visitors ever complained about your web site's navigation
or design?
6. Are you dissatisfied with the amount of sales your current web
presence is producing?
7. Does your site miss out on important new features such as dynamic
content while your competitors cash in?
If you answered "yes" to two or more of these
questions, or in some cases, even one, it could be time to update
your web site or completely redesign it, depending on the situation.
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